Notifications

Tell customers the moment it's their turn

WhatsApp is where your customers already are, so it's the first channel we try — with automatic SMS fallback if WhatsApp isn't available, browser push for anyone with the tab open, and an optional automated voice call for the moment that really matters.

Customer's phone showing a WhatsApp message confirming their queue position, next to a phone displaying the SMS fallback alert

3

notification channels tried in order before a message ever fails silently

WhatsApp, then SMS, then push — never just one shot.

£0

cost to the customer for every WhatsApp or SMS alert they receive

It's billed to your account, not theirs.

1

optional automated voice call for the moment that really matters

For noisy shop floors and customers who've wandered further than expected.

3

fallback channels behind every notification

How it works

1

WhatsApp first

The moment a customer joins, they get a WhatsApp message confirming their place — no cost to them, and it's the channel people actually read.

2

SMS fallback, automatically

If a number isn't reachable on WhatsApp, we fall back to SMS without you having to do anything — no message ever silently fails to send.

3

Live position updates

Customers who leave the tab open watch their position count down in real time over a live connection, no refreshing required.

4

Optional voice call

For the "you're up next" moment, an automated call can announce their position and where to go — useful for noisy environments or customers who've stepped further away.

Why it matters

Cheaper than SMS-only

WhatsApp messages cost a fraction of SMS, and most of your customers already have it installed.

Never a silent failure

The fallback chain means a message always gets through on some channel, even if a customer's WhatsApp number bounces.

Customers can leave and come back

No need to stand in the shop — customers get on with their day and are told exactly when to return.

A fallback chain that never gives up

Every notification tries WhatsApp first, because that's where most customers already are and it costs a fraction of SMS. If a number isn't reachable on WhatsApp, we fall back to SMS automatically — no manual retry, no missed alert, no customer left wondering why they never heard back.

  • WhatsApp attempted first on every send
  • Automatic SMS fallback if WhatsApp delivery fails
  • Delivery status logged per message in the notifications log
See where alerts fit into the live queue
Flow diagram showing a notification attempt moving from WhatsApp to SMS to push to an automated voice call

The moment that really matters, on voice

For the "you're up next" notification, an optional automated call — powered by Twilio Programmable Voice — can read out a customer's position and where to go. It's a text-to-speech call, not a live agent, and reuses the same phone number already captured for SMS.

  • Text-to-speech call for the final "you're up" moment
  • No live agent — fully automated, no extra headcount
  • Opt-in per organisation as a paid add-on

What our customers say

WhatsApp lands in a way texts stopped landing years ago. People actually see it and come straight back.

Priya Nair

Owner, Hair studio

We had one customer whose number couldn't take WhatsApp. It just went to SMS without anyone noticing — that's exactly what we wanted.

Marcus Webb

Operations manager, Multi-site pharmacy group

The voice call add-on is perfect for our car park pickup point — nobody's looking at their phone out there.

Diane Foster

General manager, Garden centre

Frequently asked questions

Ready to see instant whatsapp alerts in action?

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